Fairy Season Review 2024: Is It Legit or Scam?

Fairy Season is a fashion online store based in Hong Kong. It is exclusively an online store, so it does not operate retail outlets. It operates via its website www.fairyseason.com. The website is operated by BestWo International Co. Limited.

True to its name Fairy Season features many season-themed fashion products. On the landing page of the website, you’ll find categories like Thanksgiving Outfits, Christmas Sneak Peak, Halloween Fun, Summer items, Autumn items, and more.

Fairy Season advertises that its “commitment is to provide a wide range of high-quality trendy fashion clothing at stunning factory direct prices, along with a class-leading customer service experience to its worldwide community of customers”.

Fairy Season is an online fashion store based in Hong Kong. Its mission, according to the website, is to provide “a wide selection of high-quality modern fashion clothing at attractive factory direct prices.” That’s a promise of fashionable designs at reasonable rates with excellent quality.

This raises many questions. This first will be whether Fairy Season actually offers trendy fashion clothing. If it does, another question will be whether Fairy Season actually offers its trends at stunningly low prices. If it does, yet another question will be whether the quality of these trendy styles offered at low prices is any good.

And if Fairy Season ticks all those boxes, questions will come up about its service. Does Fairy Season offer top service that we’ll want from an ideal online store (such as easy ordering, fast delivery, easy returns, effective customer service, etc)? In the first place, is Fairy Season legit, or just another scam store?

Yes, Fairy Season is legit. It is not a scam site because they will never steal your money or not send you the item you purchased from the store.

This Fairy Season review will examine FairySeason.com in order to provide the information that will help you answer these questions and more.

Fairy Season review at a glance

• Website: fairyseason.com
• A Hong Kong-based online fashion store
• Offers women’s products (apparel, swimwear, shoes, accessories), men’s apparel and home items
• Features very low, rock-bottom prices
• Ships to about 30 countries of the world
• Free Standard and Expedited shipping is available to every location
• For unwanted items, return requests can be submitted within 7 days of delivery
• Customer support is available via email (service@fairyseason.com)

Is Fairy Season legit?

Fairy Season is legitimate. Given the prevalence of internet fraud, it is wise to determine that an online platform is legit before using it (especially for purchases). Thus, the big question is whether Fairy Season is legit or just another scam store. Given the numerous complaints against Fairy Season, you may find some reviews calling it a scam. However, we’ll not rush to place the “scam” label without an objective look.

Our first objective check of a legit store is legality. This is because online stores that are backed by a 100% legal company are less likely to be a scam. Fairy Season actually ticks this legality box. The website is operated by BestWo International Co. Limited, which is a Hong Kong incorporated Company (CR Number: 2702869). Suffice it to say that, scam stores do not seek company registrations.

Another objective check of a legit online store is industry-wide recognition and the test of time. This is because the scam stores operate in the shadows; also, with time scamming operation is exposed, and with such exposure, the store disappears.

However, Fairy Season actually ticks this recognition box and passes the test of time. Fairy Season is widely known as a low-cost store where fashion items can be gotten at ridiculously low prices. Also, it has been operating for over a decade, which is enough time to be exposed as a scam if it were.

However, the ultimate objective check of a legit online store is fitness for purpose. This is because a legit store will deliver on its mission. In this regard, like a fashion store, you’ll expect Fairy Season to fulfil orders, and with real and functional items. As the complaint section shows, Fairy Season does not leave a lot to be desired in terms of fulfilling orders with satisfactory items.

However, that does not mean that it does not fulfil orders. Actually, you’ll find some customer who did receive their orders and was pleased with them. Thus, Fairy Season does not come out as a scam store that’ll never fulfil orders, or that always delivers worthless items. It comes out as a legit store that is simply plagued with serious problems.

That said, though it has many failings, it is safe to say that Fairy Season is legit. Being 100% legal, having industry-wide recognition, and having over a decade long operating record of fulfilling orders with real products confers on it the legit seal.

Is Fairy Season safe?

Fairy Season is safe. A legit store is not enough; the ideal online store also needs to be safe so that customers’ sensitive data (such as credit card details) will not leak out to unauthorized third parties. To this Fairy Season states “we are 100% committed to protecting the privacy and security of our customers and site visitors… We’ll always keep your data safe and secure”

Though the details of the measures taken to ensure the protection of data are not given, there is nothing to suggest that Fairy Season is not safe. For example, though there are many complaints against Fairy Season on the online platforms, you’ll be hard-pressed to find a complaint about compromised payment card information. Thus, it’s safe to say that Fairy Season is safe.

Products

A store is defined by its products. The ideal online store will feature a wide range of products so that it can be a one-stop shop for a wide range of needs. Such stores are appealing because they save you the time and effort of checking out other stores, and there could also be cost savings from bulk order purchases or from shipping one order instead of shipping multiple orders from different stores.

In this regard, Fairy Season does relatively okay. It focuses on providing women’s clothing; but it throws in some men’s wearables, as well as home and garden items. When shopping in Fairy Season, the product categories that you’ll find, and the items in each category, are as follows:

Fairy Season Tops:

Hoodies and Sweatshirts:

Fairy Season Dresses:

Fairy Season Swimwear:

Fairy Season Shoes:

• Tops – T-Shirts, Blouses, Tanks, Shirts
• Hoodies and Sweatshirts
• Dresses – Mini Dresses, Casual Dresses, Maxi Dresses, Bodycon Dresses, Christmas Dresses
• Swimwear – Bikini Sets, One-Piece, Tankinis, Cover-Ups,
• Shoes –Boots, Flats, Sandals, Heels, Slippers, Sneakers, Wedges,
• Men – T-Shirts, Long Sleeve T-Shirts, Hoodies, Sweatshirt, Sweaters, Long Sleeve Shirts, Long Sleeve Blazers
• Accessories – Socks, Hats, Jewelry (Earrings, Necklaces, Anklets), Sunglasses, Eyebrow Tattoo Pencil, Gloves,
• Home and Garden – Blanket, Aprons, Tableware, Mugs, Hooded Blanket, Decorations, Bath Rug, and more

You’ll find that the accessories of Fairy Season are really striking. For example, you’ll find a host of items to throw into your Halloween costumes like Skull studs earrings, Weird Screw Stud earrings, modern witch hat, and more. You’ll also find a host of fancy items, which include 3D printed casual socks, glowing necklace pendants, and more.

If you like fancy words on the sole of socks, you’ll find many featuring cheeky statements like: “Do not Disturb, I’m playing Fortnite”, “If you can read this, Bring me a glass of wine”, “Mom is taking a break, do not disturb”, and more. Like the accessories, you’ll also find that many of the Home and lifestyle items are also strikingly fanciful.

Pricing and Related Policies

Pricing

Fashion moves at breath-taking speed, such that keeping up with trends can easily be cost-prohibitive. Thus, fashion stores that feature reasonable prices are usually very appealing.

Fairy Season does very well in this regard. Remember that its commitment is to provide a wide range of high-quality trendy fashion clothing at stunning factory direct prices. The latter part of that commitment promises that Fairy Season will feature very friendly prices, and the store really lives up to that promise. In fact, when shopping in Fairy Season, you’ll continuously find prices that are too good to be true.

For example, in the dresses section, you’ll find gorgeous picks for about $15 or less. In fact, there are not too many dresses over $20. You’ll also find tops for around $10. Shoes do not feature the rock bottom prices of apparel. However, they are still priced very low, as these are priced at $20 – $30.

Fairy Season explains that it is able to offer low prices for many reasons which include: having extensive knowledge of vendors and suppliers, buying large quantities directly from suppliers, having very few middlemen, having invested in a cost-effective distribution system, and is optimized for cost control at every level to minimize overheads.

However, unlike other stores with a commitment to low pricing, Fairy Season does not offer price adjustment or price matching. The former means reimbursing you the balance if the price of a purchased item falls within a specified time after your purchase, while the latter means giving you its item at a price lower than it is listed if the item can be found elsewhere at the lower price.

Promotions

Another thing to like about Fairy Season is that it runs many promotions, so you can actually score very good deals. Like every promotion generous store, at the time of writing this review, its homepage advertised a lot of price slashing offers.

There was a “Halloween Fun” promo which promised $8 off orders over $69, $15 off orders over $129, and $30 off orders over $199; there was a “Stripe and Plaid” promo which promised $8 off orders over $65; there was another which we couldn’t quite make out which promised $5 off orders over $49; and many more.

Like in every online fashion store, these promotions are time-specific and only run for a limited time. Thus, you’ll need to keep checking the store to know what promo is running at any one time. Alternatively, you can subscribe for its email alert, and you’ll not miss out on promos. Even that is incentivized, as you’re rewarded with a 5% off coupon for subscribing.

Payment Methods

You’ll want to find a range of convenient payment methods so that paying for your order will be without hassles. In this regard, Fairy Season does not blow us away with a range of payment methods, but it supports generic options that you conveniently use from any of the supported countries. This includes PayPal and popular credit cards like Visa, Discover, and Mastercard.

Shipping

After placing your order, it’ll have to be moved from the fulfilment centre of the store to your shipping address. Thus, shipping is an important consideration in online purchases. The most important shipping considerations are shipping destination, delivery times, and shipping cost.

Shipping Destinations:

Except for online store ships to your location, receiving delivery of orders from it may be difficult. Thus, in terms of shipping destination, you’ll want a store to ship to many countries of the world so that your location is more likely to be served.

Fairy Season does not soar high in this regard. This is because only about 30 countries are available in its delivery service. These countries include Australia, Austria, Canada, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Malta, Netherlands, New Zealand, Norway, Poland, Portugal, Puerto Rico, Russian Federation, Slovenia, Spain, Sweden, Switzerland, United Kingdom, and the United States.

Delivery Times

After placing an order, you’ll not want it to take forever before it is delivered. Thus, the ideal online store should feature fast delivery.

Usually, delivery time is made up of order processing times and shipping time. The former (order processing time) is how long it takes from when an order is placed to when it ships; while the latter (shipping time) is how long it takes from when an order ships to when it gets to the shipping address of the buyer.

Fairy Season advertises that the processing time varies depending on the product, but that its average processing time is 4 business days. However, sometimes order processing can take 5- 10 business days; especially when there are stock availability issues.

In terms of shipping times, Fairy Season offers two shipping options – Standard Shipping and Expedited Shipping. The shipping time for any purchased item will depend on which of these two options is selected, as well as the destination country.

For Standard Shipping: US orders take 10 – 12 business days; Canada orders take 10 – 15 business days; UK orders take 4 – 7 business days; Australia orders take 6 – 10 business days; while orders shipping to every other country takes 10 – 2- business days.

For Expedited Shipping: orders shipping to the US, the UK, Canada, France, Spain, Germany, Italy, Portugal, Poland, Norway and Finland take 3 – 7 business days; orders shipping to Australia take 6 – 10 business days; while orders shipping to every other country takes 8 – 15 business days.

Taking processing time and shipping time, and factoring in some lax for unforeseen occurrences, Fairy Season says that you should contact them if you do not receive delivery of Standard orders within 25 – 30 business days or your Expedited orders within 8 – 15 business days.

Order tracking is available. The tracking number will be received in the order confirmation email. However, one thing we didn’t like (with tracking orders in Fairy Season) is that the tracking number may take 1 – 3 days (from the shipping date) to become active.

Shipping Cost

You’ll want a store that features low shipping costs. This is because the total cost is inclusive of shipping cost; such high shipping costs can make even items that are acceptably priced too expensive to acquire.

In Fairy Season, shipping cost varies depending on: the shipping method selected (whether Standard shipping or Expedited shipping); the destination the order is shipping to; the number of items in the order, and their weight and size. The shipping cost is automatically determined during checkout. However, you’ll find that Standard Shipping starts at $4.99, while Expedited Shipping starts at $9.99.

Interestingly, Fairy Season offers free shipping; and to every location, it ships. Also, unlike most fashion stores whose free shipping offer is only available on the relatively slower Standard Shipping, Fairy Season’s free shipping offer is available on both Standard Shipping and Expedited Shipping.

However, the minimum order requirements apply. Interestingly, these are relatively low, so you won’t be pressured to spend over the top in chase of free shipping. All orders over $69 are available for free Standard Shipping, while all orders over $119 are available for free Expedited shipping.

Return Policy

There are times when customers are less than satisfied with an online purchase. Since throwing your money at items that’ll be worthless to you is close to being ripped off, the legit online store will allow you to return unwanted items for a replacement or refund. Thankfully, Fairy Season allows returns.

Return Process

You won’t want to add the annoyance of a frustrating return process to that of being delivered an unwanted item. Thus, you’ll want a hassle-free return process.

In this regard, Fairy Season is like many other sites that must approve any return. That is, if you receive an item that you are totally not satisfied with, you’ll have to first contact its Customer Service via email. This must be done within 7 days of receiving the product. In the e-mail, you’ll have to state your claim and include pictures supporting your claim.

It is only when the Customer Support team gives approval for the Return that you can then proceed to package the unwanted item and ship it back to them. The return shipping address will be provided in the Returns Approval communication, along with shipping instructions.

Eligible Return

Not every item can be returned back to Fairy Season. This includes bodysuits, lingerie, sleepwear, swimwear, jewellery, and accessories.

It should be noted, that this is not peculiar to Fairy Season. The online store generally puts restrictions on some of these items for health and hygiene reasons. However, the blanket no-no on the returns of these items by Fairy Season may come out as unfriendly. This is because there are some stores that will accept the return of these items as long as their hygiene strip is not broken.

That said; items that are eligible for returns will only be accepted back by Fairy Season if they meet certain conditions. They must be in the condition they were when delivered to you – unused, unwashed, undamaged, and unaltered; they must also be returned in their original packaging.

Cost of Return

You’ll not want a situation where you receive an item that you’ll rather return, but are forced to keep it because of the prohibitive cost of making the returns. Thus, you’ll want the return cost to be as low as possible.

The lowest possible return cost is zero; that is the free return shipping. However, Fairy Season does not offer free return shipping. While the store will gladly take back an unwanted item, customers will bear the cost of shipping back the item.

However, because the return address is in China, customers will find that it’s relatively expensive to return a Fairy Season item. The store even acknowledges this in one of its Return FAQs, stating that “if you send back an item, you will be subject to a shipping fee that may cost more than the product itself”.

Return Processing and Refund

After returning an unwanted item, you definitely will not want to wait forever to receive your refunds. Thus, the ideal legit online store should process returned items and issue refunds as fast as possible.

In this regard, FairySeason advertises that it processes Returns within 7 days of the receipt of the item. The refunds are dispatched immediately. However, it’ll take your financial institution some time to do their own thing and for the funds to be reflected in your account. This will be 3 – 7 business days depending on your bank or card issuers.

If Fairy Season delivers on these times, it’ll be considered relatively fast in issuing refunds. This is because there are stores that take relatively more time to process returns and issue refunds. However, as we’ll see in the complaint section of this review, the Fairy Season does not quite live up to these relatively fast refund times.

Customer Support

Murphy’s Law reminds us that no matter the system, something will go wrong. Thus, in online stores, there’ll always be customers who’ll have issues with their orders. Others will have questions to which they need answers. Thus, the ideal online store will have an effective customer support service for handling customers’ questions and complaints.

In this regard, Fairy Season supports the usual self-help channels and direct contact channels. In the self-help corner, there’s a shopping FAQ, which provides answers to many of the questions that people have asked in the past. To aid navigation, these self-help articles are well categorized as follows: Order Issues; Payment, Promos and Coupons; Delivery; Returns and Refunds; Product and Stock; and Technical.

For direct contact; the primary channels are email (using service@fairyseason.com) and Facebook (from the page www.facebook.com/fairysesoncom). Fairy Season promises that it’ll respond to a submission within 48 hours. However, a telephone number is also supplied (0086-17318077672); and a postal address is supplied (RM 1409 BLK C 14/F TAK WIN IND BLDG 3 TSUN WEN RD TUEN MUN NT HONG KONG).

Complaints

True, there’s hardly a company that you’ll not find one or two complaints against. However, complaints should not overrun the legit online stores. That is, the complaints should be few and far in between to come as one-offs or weird coincidences.

However, in the top customers’ review platforms like Trustpilot and Sitejabber, there are numerous complaints about FairySeasons that they come out as anything but one-offs or coincidences. For example, in Trustpilot, FairySeason is rated 3.0 out of 5.0 (by 1,253 reviewers), and in Sitejabber, it is rated 2.5 out of 5.0 (by 1,840 reviewers). Some of the complaints you’ll find include late delivery, poor quality, difficulty with making returns, poor customer service, and more.

Late Delivery

One complaint that you’ll find about China-based stores is late delivery. Unfortunately, this complaint can also be found in the Hong Kong-based Fairy Season.

For example, in Trust Pilot:

• Marta V started with “Worst shopping experience ever”. The review continued that “I bought several T-Shirts, but I’ve never received them! After a month of waiting, I contacted them and they only asked me if my address was correct…”
• Kalyn Marie started with “Terrible Company”. The review continued that “I made an order on September 1^st and paid for fast shipping. It’s currently September 15^th and I still have yet to see my order. I messaged them on Facebook a week ago and they sent me my tracking number which has yet to leave the location that it originally told me…”
• Brooke says “…with me reaching out I came to find that one of [my orders] was out of stock; and so a simple order on a shirt will take over a month to get when I was promised 8 – 12 days and paid for 8 – 12 days”

There were an alarming number of complaints of late delivery that comes out not as a small glitch but as a real problem. Another significant thing to note is that, in most of the reviews, it is mentioned that FairySeason responded that delivery was delayed because the item was out of stock. That raises the question of why the item continues to be shown as available on the website.

That said; when ordering from FairySeason, it’s very likely that your item will be late in coming. Thus, it’s safe to say that you should not order from Fairy Season when you are in a rush.

Poor Quality

Most often than not, fashion stores that feature low pricing are plagued with quality issues. Unfortunately, it seems that FairySeason (which also features low pricing) is not immune from the poor quality brouhaha. In the independent customers’ review platforms like Trustpilot.com and Sitejabber.com, FairySeason is not highly rated.

There are many negative reviews; with poor quality significantly jumping out at you. These reviews citing poor quality ranged from items different from pictured to items made from poor quality materials.

In Trustpilot, some of the many reviews citing poor quality include:

• Lena started with “Clothes are not what I expected”. The review continued “very low quality. I can find better at Walmart”
• Candace Sealey started with “Do not order from this company”. The review continued “Not only are the items completely different than pictured but…”
• Marla Geiger Kitzan started with “Not even the same shirt”. The review continued “Ordered the cute sunflower shirt pictured on the Facebook page and received an ugly cheap shirt that doesn’t look anything like the photo”
• Linnea says “I ordered four blankets and was shocked at the quality when I received them. They are thin T-shirt material…”
• Kacy Turpin started with “Don’t even think about buying from here”. The review continued “I bought a few tops and a dress here. All cheap material and very small… How different they really are from the pictures”
• Myra started with “Worthless”. The review continued “I got my order, and out of 6 items one is acceptable… The material of the tank tops is CRAP”

In Sitejabber, some of the many reviews citing poor quality include:

• Kacy T started with “Cheap and refuses returns”. The review continued “I ordered 5 pieces from Fairy Season and when I received them, they were the cheapest of materials and very small… Their clothes are polyester and not the quality of how they look in the pictures”
• Amy S started with “Terrible”. The review continued “Clothes look nothing like the pictures and they are junky”
• Alisha P says “Horrible product and company. They sent a junk pair of shoes that were $35 and worth $2. They look nothing like the pictures. 100% misrepresentation”

Granted, there are some reviews of customers satisfied with the quality of their orders. However, the sheer volume of reviews mentioning poor quality makes “poor quality” comes out as a real problem. Thus, FairySeason comes out as one of those “Buyer Beware” stores. When your order arrives, there’s a real chance that it’ll feature poor quality.

The difficulty of making returns

Given the many poor quality reviews, it is not surprising that the company will receive a lot of requests for returns. However, while FairySeason advertises that it is happy to accept back any unwanted item, there are many complaints featuring customers having to struggle to make Fairy Season approve returns.

For example:

• R.C in Trustpilot says “The company’s return policy is bogus. I tried returning three items because the quality was poor and didn’t follow the size chart on the website. Their suggestion was to give it to a friend; instead of allowing me to return the items and get my full refund”
• Robert James in Trustpilot says “The XXL shirt they sent fits like large. When I told them about my issue, they told me to give it to a friend and buy a different size!!”
• Remember Linnea in Trustpilot who received four blankets with “thin t-shirt materials”. The review continued that “then I tried to get in contact with them only to be ignored”
• Remember Myra in Trustpilot who said, “the material of the tank tops is CRAP”. The review continued that “I had to open the individual bags to try the garbage on. So since I opened it, I can’t return it. Your company ripped me off…”
• Kimberly P in Sitejabber received a dress that was “a different colour than the picture online, very cheap material, had no tags and came with no packing slip” After requesting a return and sending the required pictures, “the customer person told me it looked nice and that I should consider keeping it. Then he told me they won’t take it back because shipping to China would cost them something like $35. He asked if I would accept $3.00 to keep it. I referenced the “money-back guarantee”, but he didn’t respond. Instead, a different person contacted me to see if I would take $10 to keep it. I haven’t heard from them since I refused that”

It should be said that this “difficulty of returns” is one reason why some online reviewers write off FairySeason as a scam. If an unwanted item is received, but one is able to return it and get refunded, one will not feel ripped off; but the difficulty with returns makes some customers feel ripped off.

Poor Customer Service

Another complaint you’ll find is that of “poor customer service”. Though, FairySeason promises a relatively okay response time of 48 hours; many of the complaints feature either no response to support submissions or a very long response time.

In our opinion, not responding to support submission is a basic Customer Support failure. In other reviews, though Customer Support responded, the responses were largely unhelpful.

For example, in two of the comments above in the “difficulty of return” section, instead of approving the return, the Support personnel suggested that the unwanted item be given to a friend. In our opinion, that is poor customer support service.

Pros:

• Offers a relatively wide range of products that includes women’s apparel, fashion accessories, swimwear and shoes, as well as a collection of men’s clothing and home items
• Offers rock bottom prices
• Runs a lot of promotions that further slash prices
• Offers convenient payments via PayPal and popular credit cards (Visa, Discover Card, and Mastercard)
• Free shipping is offered on both standard and Expedited Shipping and to every location
• The minimum order requirement for free shipping is relatively low
• Various support channels (Email, Facebook, and Telephone)

Cons:

• Ships to only 30 countries
• Delivery is frequently late, with stock unavailability cited as a reason
• Most often than not, the quality of products is poor
• Too many complaints of the company not approving Returns requests
• Too many complaints of not getting refunds

Conclusion

FairySeason is a legitimate Hong Kong-based online fashion store. As its name suggests you’ll find many season-themed fashion products; ranging from Christmas apparel to Halloween accessories, and more. It’s a relatively wide range of fashion products includes women’s dresses, tops, swimwear, and shoes, as well as a few men’s products and home items.

ALSO READ: PrettyLittleThing Review : Is Legit, Safe, or a Scam?

FairySeason says that its commitment is to offer quality trendy fashion clothing at stunning factory direct prices. It sure lives up to the latter part of that commitment. You’ll find rock bottom prices in the store (think of gorgeous dresses for about $10, or exquisite tops for about $5.00).

FairySeason also runs regular promotions which further floor the prices of items. Fairy Season also does well on the shipping front. It offers free standard and expedited shipping to every location, and the minimum order requirement is relatively low.

One bump on the shipping road is that Fairy Season ships to only about 30 countries, so its product is not available to customers across the globe. Also, most often than not, delivery is usually late.

However, shipping issues are not the only bumps on the road. Fairy Season says it is committed to offering quality trendy fashion clothing; however, there are many complaints that its products feature poor quality. Worst still, reviews show that getting refund request approved and getting refunded is more difficult than customers will want.

Thus, when buying from Fairy Season, there’s no doubt that you’ll find top styles at ridiculously low prices. However, chances are high that you may have to wait longer than expected for the delivery; chances are also high that when your order is delivered, you’ll find the quality to be poor; and chances are also high that you’ll be unable to return it and get refunded.